Shower Room (118)
Bathtub (37)
Wash Basin (9)
Toilets (7)More Thoughts on the face of severe market need for a more diversified marketing sanitary development
Kitchen & Bath Show business has always been an important arena to promote investment, trade show very many large and small. Many show in 2009 by the financial crisis and the outbreak of Influenza A dual effect, there is no upsurge of popularity in previous years, orders have fallen a great deal. Faced with increasingly severe market, many enterprises can not help thinking more: Bathroom marketing an effective way to do what?
Direct binding and distribution agent, roll out the development of the regional market is an important means of market expansion, and its channels of the classic model: factory - Total dealers - wholesalers two - three wholesalers - retailers -- caveat. However, this model will be developed to a certain stage of the problem: multi-level sales network channel not only further divide the profits, but dealers do not regulate the operation of means such as the race to the bottom, cross-sales is often the network has resulted in serious conflict. More importantly, the dealers have a huge market for resources, has become the heart of suffering from the manufacturers - sales network drift, poor controllability. Whether there are other marketing channels? Bathroom sales network into a diversified development and exploration stage.
Direct comparison to the traditional, agent distribution, exhibition, marketing and other stores, network marketing in its inputs low, quick, free from time and geographical constraints, such as a series of advantages. Survey shows that enterprises receive the same income in the case, the input of the network marketing tool is a traditional marketing tool into the 1 / 10, and information to reach the speed of traditional marketing tools are the 5 to 8 times. Model is B2B e-commerce and B2C model, at present, has been more and more enterprises begin the construction of online marketing. The face of severe global financial market crisis test marketing sanitary metadata also needs more development.
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